LATINAMERICAN TRADEMART

International Trade Center. Architectural Design: Tamayo Montilla Arquitectos and Konrad Brunner Arquitectos.

This large mixed-use architectural complex consists of 4 main components directly related to a hotel, including a permanent and temporary exhibition of products from Latin American countries, fairgrounds for temporary product exhibitions, a shopping center, and a convention center.

A large plaza proposed at the front of the development and on Bogotá’s 26th Street, one of the city’s most important roads, gives scale and representativeness to the building, which in architecture proposes to connect the most public components of the project located on the first 2 floors of the building. To achieve this, an elevated street is proposed that runs through the project from north to south, connecting the shopping center and its food court with the hotel located in the back of the complex at the level of the 2nd floor. The connection street is proposed to be glassed and appears to float weightlessly, hanging from a light metal structure, generating visual relationships with the activities or events that occur in the fairgrounds.

The project is proposed in two large volumes, one of them with 2 floors where the fairgrounds, shopping center, and food court are located, operating as a base on which the other large volume is supported, which is developed in the next 8 floors and where the permanent exhibition of products is located.

In architecture, the described prisms lighten their mass by proposing powerful inclined planes that project over the public space. On the 10th floor, a volumetric cut is produced defined by the appearance of perimeter terraces that frame the program of the floor where a large business restaurant, offices of official entities related to foreign trade, and temporary rental offices were located, aimed at becoming the temporary headquarters of exhibitor and visitor companies.